Traveller Data Collection
EPICA collects anonymous information from users’ behavior in your store.
Capture 100% of online first-party data.
Integrate offline sources (CRM, POS)–second and third party data–to get a complete understanding of all customers.
Consolidate all customer data, creating a panoramic view of your traveller database that can be accessed by other systems.
Traveller Data Segmentation
Granular Customer Segmentation.
Segmentation based on present and future behavior, interests, stage in the funnel, channel, device and more.
Unlimited customer segments (clusters) based on KPIs.
Create your own clusters.
Traveller Predictive Analysis
Traveller Predictive Data Activation
Activate predictive data through different channels